Data Protection Declaration
The protection of your personal data is of particular concern to us. We therefore process your data exclusively on the basis of the legal provisions. In this data protection declaration, we inform you about the most important aspects of data processing within the ZIMA Group:

1. Contacting us
If you contact us via a form on our homepage or by e-mail, the data you provide will be stored by us for the period required to answer your enquiry and for a further twelve months in the event of follow-up questions. Apart from disclosure to contract processors who provide certain services for us, your data will not be passed on without your consent. In the event of disclosure to contract processors, they also ensure the security of your data by means of suitable technical and organizational measures that correspond to the state of the art. Our contract processors are not permitted to pass on the personal data provided or to use it for other purposes.

2. Web analysis
Our website uses Google Analytics and Google Remarketing. These are web analysis services provided by Google Inc. ('Google'). Google uses 'cookies', which are text files placed on your computer to help the website analyze how you use the site. The information generated by the cookie about your use of our website (including your IP address) will be transmitted to and stored by Google on servers in the United States. Google will then shorten the IP address by the last three digits, so that it is no longer possible to clearly assign the IP address. Google has committed to complying with the Privacy Shield Agreement published by the US Department of Commerce between the EU and the US on the collection, use and storage of personal data from EU member states.

Google uses this information to evaluate your use of the website, to compile reports on website activity for website operators and to provide other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Third-party vendors, including Google, serve ads on websites on the internet and use stored cookies to serve ads based on a user's prior visits to this website.

Google will not associate your IP address with any other data held by Google. You can object to the collection and storage of data at any time with effect for the future.

You can prevent the use of cookies by Google by downloading and installing the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de

Alternatively, you can disable the use of cookies by third-party providers by visiting the deactivation page of the Network Advertising Initiative at www.networkadvertising.org/managing/opt_out.asp.

Further information on Google's terms and conditions can be found at www.google.com/intl/de/privacy.

However, we would like to point out that if you deactivate the use of cookies, you may not be able to use all functions of our website to their full extent.

3. Google Ads Privacy Policy
We use Google Ads (formerly Google AdWords) as an online marketing measure to advertise our products and services. In this way, we want to draw more people's attention to the high quality of our offers on the Internet. As part of our advertising measures through Google Ads, we use conversion tracking from Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ('Google') on our website. With the help of this free tracking tool, we can better adapt our advertising offer to your interests and needs. In the following article, we would like to go into more detail about why we use conversion tracking, what data is stored and how you can prevent this data from being stored.

What is Google Ads Conversion Tracking?
Google Ads (formerly Google AdWords) is Google LLC's own online advertising system. We are convinced of the quality of our offer and want as many people as possible to get to know our website. Google Ads offers the best platform for this in the online area. Of course, we also want to gain an exact overview of the cost-benefit factor of our advertising campaigns. That's why we use the conversion tracking tool from Google Ads.

But what exactly is a conversion? A conversion occurs when you go from being a purely interested website visitor to a visitor who takes action. This always happens when you click on our ad and then perform another action, such as visiting our website. With the conversion tracking tool from Google, we record what happens after a user clicks on our Google Ads ad. For example, we can see whether products are purchased, services are used or whether users have registered for our newsletter.

Why do we use Google Ads Conversion Tracking on our website?
We use Google Ads to draw attention to our offer on other websites. The aim is that our advertising campaigns really only reach those people who are interested in our offers. With the conversion tracking tool, we can see which keywords, ads, ad groups and campaigns lead to the desired customer actions. We see how many customers interact with our ads on a device and then carry out a conversion. Using this data, we can calculate our cost-benefit factor, measure the success of individual advertising measures and consequently optimize our online marketing measures. We can also use the data obtained to make our website more interesting for you and adapt our advertising offer even more individually to your needs.

What data is stored with Google Ads Conversion Tracking?
We have integrated a conversion tracking tag or code snippet on our website in order to be able to analyze certain user actions better. If you now click on one of our Google Ads ads, the 'Conversion' cookie from a Google domain is stored on your computer (usually in the browser) or mobile device. Cookies are small text files that store information on your computer.

4. Facebook Privacy Policy
We use selected Facebook tools from Facebook on our website. Facebook is a social media network of Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland. With the help of these tools, we can offer you and people who are interested in our products and services the best possible offer. In the following, we will give an overview of the various Facebook tools, which data is sent to Facebook and how you can delete this data.

What are Facebook tools?
In addition to many other products, Facebook also offers the so-called 'Facebook Business Tools'. This is the official name from Facebook. However, as the term is hardly known, we have decided to simply call them Facebook tools. These include, among others:

• Facebook pixel
• social plug-ins (such as the 'Like' or 'Share' button)
• Facebook Login
• Account Kit
• APIs (programming interface)
• SDKs (collection of programming tools)
• Platform integrations
• Plugins
• Codes
• Specifications
• Documentations
• Technologies and services

Through these tools, Facebook expands services and has the ability to obtain information about user activities outside of Facebook.

Why do we use Facebook tools on our website?
We only want to show our services and products to people who are really interested in them. With the help of advertisements (Facebook Ads) we can reach exactly these people. However, in order for users to be shown suitable advertising, Facebook needs information about people's wishes and needs. In this way, the company is provided with information about user behavior (and contact data) on our website. This allows Facebook to collect better user data and display suitable advertising about our products and services to interested people. The tools thus enable tailor-made advertising campaigns on Facebook.

Facebook calls data about your behavior on our website 'event data'. This is also used for measurement and analysis services. Facebook can thus create 'campaign reports' on our behalf about the impact of our advertising campaigns. Furthermore, we gain a better insight through analyses into how you use our services, website or products. This allows us to optimize your user experience on our website with some of these tools. For example, you can use the social plug-ins to share content on our site directly on Facebook.

What data is stored by Facebook tools?
Through the use of individual Facebook tools, personal data (customer data) can be sent to Facebook. Depending on the tools used, customer data such as name, address, telephone number and IP address can be sent.
Facebook uses this information to match the data with its own data that it has about you (if you are a Facebook member). Before customer data is transmitted to Facebook, a so-called 'hashing' takes place. This means that a data set of any size is transformed into a string. This also serves to encrypt data.

In addition to the contact data, 'event data' is also transmitted. 'Event data' refers to the information that we receive about you on our website. For example, which subpages you visit or which products you buy from us. Facebook does not share the information received with third parties (such as advertisers) unless the company has explicit permission or is legally obliged to do so. 'Event data' can also be linked to contact data. This allows Facebook to offer better personalized advertising. After the matching process already mentioned, Facebook deletes the contact data again.

In order to be able to deliver advertisements in an optimized manner, Facebook only uses the event data if it has been combined with other data (which was collected by Facebook in other ways). Facebook also uses this event data for security, protection, development and research purposes. Much of this data is transferred to Facebook via cookies. Cookies are small text files that are used to store data or information in browsers. Depending on the tools used and depending on whether you are a Facebook member, different numbers of cookies are created in your browser. In the descriptions of the individual Facebook tools, we go into more detail about individual Facebook cookies. General information about the use of Facebook cookies can also be found at www.facebook.com/policies/cookies.

How long and where is the data stored?
Basically, Facebook stores data until it is no longer needed for its own services and Facebook products. Facebook has servers all over the world where your data is stored. However, customer data is deleted within 48 hours after it has been matched with its own user data.

How can I delete my data or prevent data storage?
In accordance with the General Data Protection Regulation, you have the right to information, correction, transferability and deletion of your data. A complete deletion of the data only takes place if you completely delete your Facebook account. And this is how deleting your Facebook account works:

1) Click on Settings on the right side of Facebook.
2) Then click on “Your Facebook Information” in the left column.
3) Now click “Deactivation and Deletion”.
4) Now select “Delete Account” and then click “Continue and Delete Account”
5) Now enter your password, click “Continue” and then “Delete Account”

The data that Facebook receives via our site is stored, among other things, via cookies (e.g. for social plugins). You can deactivate, delete or manage individual or all cookies in your browser. Depending on which browser you use, this works in different ways. The following instructions show how to manage cookies in your browser:

Chrome: Delete, enable and manage cookies in Chrome
Safari: Managing cookies and website data with Safari
Firefox: Delete cookies and website data in Firefox
Microsoft Edge: Delete and manage cookies

If you do not want any cookies at all, you can set up your browser so that it always informs you when a cookie is to be set. This allows you to decide whether to allow each individual cookie or not.

Facebook is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. More information can be found at www.privacyshield.gov/participant?id=a2zt0000000GnywAAC.

We hope that we have provided you with the most important information about the use and data processing by the Facebook tools. If you would like to find out more about how Facebook uses your data, we recommend that you read the data guidelines at www.facebook.com/about/privacy/update

7. Objection to the (further) data processing and use
Please note that even after you object to the use and/or storage of data, we may process your data to the extent necessary for billing purposes.

Furthermore, the objection to further data use naturally has the consequence that you may no longer be able to receive the services (newsletter etc.) and the provision of the respective service on our part will be stopped immediately. Your personal data will be deleted immediately in this context and will no longer be kept in our database.

5. Hotjar
We use Hotjar to better understand the needs of our users and to optimize the offer on this website. With the help of Hotjar technology, we gain a better understanding of the experiences of our users (e.g. how much time users spend on which pages, which links they click on, what they like and what they don't like, etc.) and this helps us to align our offer with the feedback from our users. Hotjar uses cookies and other technologies to collect information about the behavior of our users and about their end devices (in particular the IP address of the device – is only recorded and stored in anonymized form), screen size, device type (Unique Device Identifiers), information about the browser used, location (only country – to display the preferred language on our website). Hotjar stores this information in a pseudonymized user profile. The information is used neither by Hotjar nor by us to identify individual users or merged with further data about individual users. Further information can be found in Hotjar's privacy policy www.hotjar.com.

You can object to the storage of a user profile and information about your visit to our website by Hotjar, as well as the setting of Hotjar tracking cookies on other websites, if you click on this opt-out link hotjar.com.

6. Newsletter
You have the option to subscribe to our newsletter. For this we need your name, your e-mail address and your declaration that you agree to receive our newsletter and to the newsletter tracking we use (see point 6.1.).

Through your express consent to receive our newsletter, we can regularly send you electronic newsletters with information about current projects of the ZIMA Group. For the purpose of sending the newsletter, the personal data you provide when registering for the newsletter (name, e-mail address and, if applicable, the region you have requested) will be used. You are under no obligation to provide this data or to consent to receive our newsletter. The legal basis for receiving our newsletter is the consent you have given (Art. 6 para. 1 lit. a GDPR).
You can unsubscribe from our newsletter at any time via the unsubscribe option provided in the newsletter without giving reasons.

6.1. Newsletter Tracking
Our newsletters contain so-called tracking pixels in order to carry out a statistical evaluation of the success of our newsletter. The embedded tracking pixel can be used to evaluate whether and when our newsletter was opened and which links in the newsletter were accessed.

The data collected in this way is stored and evaluated by us in order to optimize the newsletter dispatch and to be able to adapt the content of future newsletters even better to the interests of the persons concerned. A transfer to third parties does not take place.

7. Use of SalesViewer® technology

On this website, SalesViewer® technology from SalesViewer® GmbH is used to collect and store data for marketing, market research and optimization purposes on the basis of the website operator's legitimate interests (Art. 6 para. 1 lit.f GDPR).

For this purpose, a javascript-based code is used, which serves to collect company-related data and the corresponding use. The data collected with this technology is encrypted using a non-reversible one-way function (so-called hashing). The data is immediately pseudonymized and not used to personally identify the visitor to this website.

The data stored within the framework of Salesviewer will be deleted as soon as they are no longer required for their intended purpose and there are no legal storage obligations to prevent deletion.

The data collection and storage can be revoked at any time with effect for the future by clicking on this link ​https://www.salesviewer.com/opt-out​ in order to prevent SalesViewer® from collecting data within this website in the future. An opt-out cookie is stored on your device for this website. If you delete your cookies in this browser, you must click this link again.

8. Your rights
According to the GDPR, you have the following rights with regard to your personal data:

• Right to information from the controller about the personal data concerning you in accordance with Art. 15 GDPR.
• Right to correction according to Art. 16 GDPR and to deletion according to Art. 17 GDPR.
• Right to restriction of processing according to Art. 18 GDPR.
• Right to data portability according to Art. 20 GDPR.
• Right to object to the processing according to Art. 21 GDPR.

Furthermore, you also have the right to lodge a complaint with the data protection authority. In this regard, we also refer to the homepage of the data protection authority, which can be accessed under the link www.dsb.gv.at/.

9. Data processing controller

ZIMA Holding AG
Lustenauerstr. 64
A-6850 Dornbirn
Tel.: +43 5572 3838
Email: office@zima.at

ZIMA Wohn Baugesellschaft mbH
Lustenauerstr. 64
A-6850 Dornbirn

ZIMA Projekt Baugesellschaft mbH
Lustenauerstr. 64
A-6850 Dornbirn

ZIMA Wohn- und Projektmanagement GmbH
Leopoldstraße 1
A-6020 Innsbruck

ZIMA Objektmanagement GmbH
Leopoldstraße 1
A-6020 Innsbruck

ZIMA Wien GmbH
Plankengasse 7
A-1010 Wien

ZIMA Wohn Baugesellschaft mbH
Raingasse 20
I-39100 Bozen

ZIMA Projektentwicklung AG
Scheffelstrasse 1
CH-9000 St. Gallen

ZIMA Immobilienentwicklung GmbH
Südliche Münchner Straße 60
D-82031 Grünwald

10. Information for data protection

Tel.: +43 5572 3838
Email: office@zima.at

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